pages 2-3 of 8
The Many Pre-fixes of Me
PRE-MIUM π
Bulgari, Glenfiddich, Carna by Dario Cecchini, Jamie's Italian
shaping narratives for luxury brands.
Netflix chef, 35% engagement β
PRE-SERVE π
Climate work: WMO, UN, UNOSSC, UN Global Compact
helping make everyday climate impacts visible.
20 panchayats united
PRE-SENT π€
Live coverage, real-time strategy
interviewed a former president
PRE-PARE π°
Grant writing, proposals
won $106,750 from UNICEF
PRE-MIERE π
Festival launches, brand debuts
0 β 700 followers, global reach
PRE-DICT π―
Audience research, market positioning
Madrid bar β Dubai market
π·οΈ β the spider web connects them all
page 4 of 8
PRE-AMBLE
(or: what comes before the work)
πππ‘
βοΈππ¨
βππ
[a crossword of unsexy work]
π Research rabbitholes at 2am
π Moodboards that have moodboards
π The 47th draft
π Reading the room (literallyβlive event coverage)
π Understanding what people actually need vs what they ask for
nobody sees this part β
page 5 of 8
PRE-CARIOUS
(keeping many plates spinning)
π½οΈ π½οΈ π½οΈ π½οΈ π½οΈ
β Cocktail bars & climate disasters
β French presidents & F1 pop-ups
β Theatre as resilience & luxury hospitality
β Art festivals & UN summits
β 0 followers & global reach across 4 continents
Jack of all trades, master of making it work
(the Venn diagram is just overlapping chaos)
pages 6-7 of 8
PRE-FIXES I APPLY
FIX #1: COMPLEX β CLEAR
Climate data becomes vox-pop videos
Brand strategy becomes actual content
"Translation is a creative act"
FIX #2: ZERO β SOMETHING
0 followers β 700 (global reach, 4 continents)
No brand β Festival identity (KaBhumM!!!)
Unknown chef β 35% engagement boost
FIX #3: ADAPT
Madrid bar β Dubai market (AED 100K campaign)
Academic research β Live event coverage
Tight timelines, live constraints, still delivered
FIX #4: CONNECT UNLIKELY THINGS
Luxury storytelling + Coastal enterprises
Theatre + Climate resilience
Art + Science (festival)
"The spider web, remember?" π·οΈ
page 8 of 8
POST-(SCRIPT)
π·οΈβ¨
Still debugging. Still prefixing.
This zine is draft 12. The work continues β